Sales Manager

Key Responsibilities:

Sales Strategy & Revenue Growth

• Develop and execute the sales strategy in line with Uwana Energy’s revenue and business goals.
• Set and manage monthly and quarterly sales targets for the team.
• Own the sales pipeline and ensure consistent movement of leads from prospecting through to closing.
• Monitor sales performance, conversion rates, revenue, deal value, and other key sales metrics.
• Lead negotiations and support the team in closing high-value and complex deals.
• Develop strategies to improve lead conversion, customer acquisition, and overall sales performance.
• Lead, coach, and motivate the sales team to achieve their targets.
• Set clear KPIs and conduct regular sales and performance reviews.
• Provide sales forecasts and regular performance reports to management.
• Use sales data and market insights to identify opportunities, challenges, and areas for improvement.
• Ensure sales activities and opportunities are accurately tracked in the CRM.

Business Development

• Identify and pursue new business opportunities across corporate, commercial, residential, and institutional markets.
• Build and maintain relationships with key decision-makers, corporate organisations, SMEs, property developers, institutions, and other potential customers.
• Develop and maintain a strong pipeline of prospective customers and business opportunities.
• Prepare and deliver proposals, presentations, and commercial pitches to prospective clients.
• Represent Uwana Energy at relevant industry events, trade fairs, exhibitions, and business meetings.
• Develop referral channels and other opportunities that can generate new business.
• Work closely with the Marketing and Partnerships teams to convert campaigns, referrals, and partnerships into qualified sales opportunities.
• Gather customer and market feedback and share insights with leadership to support product, pricing, and market expansion decisions.
• Support the smooth handover of closed deals to the relevant Operations and Customer Success teams.

What we are looking for
Must-haves

• 4+ years of experience in sales, business development, or a related commercial role.
• Proven track record of meeting or exceeding sales targets and delivering measurable revenue results.
• Experience managing and coaching a sales team.
• Strong B2B sales and negotiation experience.
• Experience managing a sales pipeline from prospecting through to closing.
• Excellent negotiation, presentation, communication, and closing skills.
• Strong understanding of sales metrics, forecasting, and performance management.
• Comfortable working with CRM tools and sales reporting platforms.
• Based in Lagos, with a willingness to travel to other states when required.

Strong advantage if you have

• Direct experience in the Nigerian solar, renewable energy, or off-grid energy sector.
• Experience selling solar products, energy solutions, infrastructure, or other technical products.
• Experience selling to corporate or institutional customers.
• Experience working in a fast-growing startup or technology-enabled business.
• Familiarity with CRM, sales analytics, and pipeline management tools.

Benefits:

• Hybrid work
• 7.5% commission on any income generated from transactions initiated and closed by you
• Health insurance (HMO)
• Pension plan
• Opportunities for career progression
• A supportive, inclusive work environment that values innovation.
• Team-building activities
• End-of-month team lunch at the office
• Discounts on company products and other perks

Application Process
Our recruitment process includes 2 virtual interviews, 1-2 assessments, a physical interview and a reference check. We will get back to you if your application is successful.